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Base Reference:
This report is produced from the
standpoint of the business norms and perceptions in the client’s own
country and covers a large number of issues which the
client must consider when planning overseas or export developments in world
markets.
This report provides market, financial
and industry data on each of the 208 world markets and once this data is
viewed, and target countries selected, the client can proceed to a more
detailed analysis of individual world markets.
Each of the following chapters address
particular facets of business activity and each of these facets are
important in every overseas market. Once a client has focused on a
particular overseas market then a Country Report (or a Country & Cities
Report) on that particular market can be obtained and this will provide the
same information headings as found in the following chapters. In this way a
client can compare his home industry and market situation with that of an
overseas market and thereby business planning can be more realistically
undertaken. |