2007

2008

2009

2010

2011

2012

2013

2014

2015

2016

2017

2018

2018

... 2028

SALES COSTS FORECAST:

SALES PERSONNEL VARIABLE & COMMISSION COSTS

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SALES EXPENSES AND COSTS

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SALES MATERIALS COSTS

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TOTAL SALES COSTS

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DISTRIBUTION + HANDLING COSTS FORECAST:

DISTRIBUTION FIXED COSTS

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DISTRIBUTION VARIABLE COSTS

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WAREHOUSING FIXED COSTS

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WAREHOUSING VARIABLE COSTS

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PHYSICAL HANDLING FIXED COSTS

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PHYSICAL HANDLING VARIABLE COSTS

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PHYSICAL PROCESS FIXED COSTS

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PHYSICAL PROCESS VARIABLE COSTS

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TOTAL DISTRIBUTION & HANDLING COSTS

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ADVERTISING COSTS FORECAST:

MAILING & CORRESPONDENCE COSTS

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MEDIA ADVERTISING COSTS

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ADVERTISING MATERIALS & PRINT COSTS

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POS & DISPLAY COSTS

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EXHIBITION & EVENTS COSTS

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TOTAL ADVERTISING COSTS

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AFTER-SALES COSTS FORECAST:

PRODUCT RETURNS & REJECTION COSTS

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PRODUCT INSTALLATION & RE-INSTALLATION

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PRODUCT BREAKDOWN & POST INSTALLATION

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PRODUCT SYSTEMS & CONFIGURATION COSTS

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PRODUCT SERVICE & MAINTENANCE COSTS

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CUSTOMER PROBLEM SOLVING & COMPLAINTS

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TOTAL AFTER-SALES COSTS

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TOTAL MARKETING COSTS FORECAST:

TOTAL MARKETING COSTS

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