MARKET CASHFLOW SCENARIOS
Company Products & Services
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MARKET CASHFLOW SCENARIOS FOR THE INDUSTRY |
~ .. MARKET CONSUMPTION |
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~ .. MARKET CASHFLOW SCENARIOS |
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~ ...... TERMS USED IN THIS REPORT |
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~ ...... VALUE TERMS AND VOLUME TERMS |
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~ ...... BASE MARKET VALUE |
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~ ...... ~ PRODUCT SECTOR : VALUE |
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~ ...... BASE MARKET VALUE FORECAST |
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~ ...... ~ PRODUCT SECTOR : VALUE |
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~ ...... New Capital Scenarios Forecast |
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~ ...... Short-Term Loan: Base Scenarios Forecast |
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~ ...... Short-Term Loan: 3% Inflation Scenarios Forecast |
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~ ...... Short-Term Loan: 6% Inflation Scenarios Forecast |
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~ ...... Short-Term Loan: 9% Inflation Scenarios Forecast |
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~ ...... Long-Term Loan Scenarios Forecast |
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~ ...... Asset Sales: 5% of Assets Scenarios Forecast |
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~ ...... Asset Sales: 10% of Assets Scenarios Forecast |
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~ ...... Asset Sales: 25% of Assets Scenarios Forecast |
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~ ...... Profit Improvements: Worst Scenarios Forecast |
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~ ...... Profit Improvements: Best Scenarios Forecast |
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~ ...... Credit Extension & Cost Reduction Scenarios Forecast |
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~ ...... MARKET DATA NOTES |
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~ ...... MARKET CASHFLOW SCENARIOS ENVIRONMENT |
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~ ...... Market Growth |
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~ ...... The Market Structure |
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~ ...... Market/s Serviced |
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~ ...... TRADING AREA |
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~ ...... BASIS OF MARKET COVERAGE |
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~ .... Market forecast notes |
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PRODUCTS COVERED IN THIS CHAPTER
**** This report covers all the products or brands which were previous, are currently, or will potentially be in the future, important to the target Company.
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IMPORTANT NOTE ON MARKET CASHFLOW SCENARIOS FIGURES GIVEN IN THIS SECTION
The MARKET figures given in this section are notated as DSP (5) and the notations
indicated signify the following:-
(1) = VALUE GIVEN AT INDUSTRY SHIPMENT VALUES OR PRICES
(2) = VALUE GIVEN AT WHOLESALE VALUES OR PRICES
(3) = VALUE GIVEN AT RETAIL VALUES OR PRICES
(4) = VALUE GIVEN AT PRICE PAID BY END USERS as appropriate
(5) = VALUE GIVEN AT ACTUAL PRICE PAID discounted as appropriate
UNITS = Units times the multiplier given in brackets, E.g. ( '000 )
= x 1000 Units
TERMS USED IN THIS REPORT
MSP: - Supplier or Producer Prices.
WSP: - Wholesale or Distributors Sale Prices.
RSP: - Retail Sale Prices.
CSP: - The price at End User or final distribution level.
DSP: - The price actually paid net of discounting.
TURNOVER: Turnover is sales plus investment income, grants and other funds
received, income from disposals and other sources.
VALUE TERMS AND VOLUME TERMS
The standard report generated usually provides data in VALUE terms. This is by
far the most popular (as demanded by readers) measure of commercial
activity. We can also provide data in VOLUME or UNIT terms and this can be
specified when the report is ordered. Obviously some reports do not lend
themselves to Volume quantification and thus availability of this data will
vary according to the report and the database.
BASE MARKET VALUE & PRODUCT SECTOR
M0M | MEDIAN FORECAST Scenario Market Forecast
Q0M | MEDIAN FORECAST Scenario Product Share Forecast
M85 | NEW CAPITAL SCENARIOS Scenario Market Forecast
Q85 | NEW CAPITAL SCENARIOS Scenario Product Share Forecast
Short-Term Loan: Base Scenarios
M86 | SHORT-TERM LOAN: BASE SCENARIOS Scenario Market Forecast
Q86 | SHORT-TERM LOAN: BASE SCENARIOS Scenario Product Share Forecast
Short-Term Loan: 3% Inflation Scenarios
M87 | SHORT-TERM LOAN: 3% INFLATION SCENARIOS Scenario Market Forecast
Q87 | SHORT-TERM LOAN: 3% INFLATION SCENARIOS Scenario Product Share Forecast
Short-Term Loan: 6% Inflation Scenarios
M88 | SHORT-TERM LOAN: 6% INFLATION SCENARIOS Scenario Market Forecast
Q88 | SHORT-TERM LOAN: 6% INFLATION SCENARIOS Scenario Product Share Forecast
Short-Term Loan: 9% Inflation Scenarios
M89 | SHORT-TERM LOAN: 9% INFLATION SCENARIOS Scenario Market Forecast
Q89 | SHORT-TERM LOAN: 9% INFLATION SCENARIOS Scenario Product Share Forecast
M90 | LONG-TERM LOAN SCENARIOS Scenario Market Forecast
Q90 | LONG-TERM LOAN SCENARIOS Scenario Product Share Forecast
Asset Sales: 5% of Assets Scenarios
M91 | ASSET SALES: 5% OF ASSETS SCENARIOS Scenario Market Forecast
Q91 | ASSET SALES: 5% OF ASSETS SCENARIOS Scenario Product Share Forecast
Asset Sales: 10% of Assets Scenarios
M92 | ASSET SALES: 10% OF ASSETS SCENARIOS Scenario Market Forecast
Q92 | ASSET SALES: 10% OF ASSETS SCENARIOS Scenario Product Share Forecast
Asset Sales: 25% of Assets Scenarios
M93 | ASSET SALES: 25% OF ASSETS SCENARIOS Scenario Market Forecast
Q93 | ASSET SALES: 25% OF ASSETS SCENARIOS Scenario Product Share Forecast
Profit Improvements: Worst Scenarios
M94 | PROFIT IMPROVEMENTS: WORST SCENARIOS Scenario Market Forecast
Q94 | PROFIT IMPROVEMENTS: WORST SCENARIOS Scenario Product Share Forecast
Profit Improvements: Best Scenarios
M95 | PROFIT IMPROVEMENTS: BEST SCENARIOS Scenario Market Forecast
Q95 | PROFIT IMPROVEMENTS: BEST SCENARIOS Scenario Product Share Forecast
Credit Extension & Cost Reduction Scenarios
M96 | CREDIT EXTENSION & COST REDUCTION SCENARIOS Scenario Market Forecast
Q96 | CREDIT EXTENSION & COST REDUCTION SCENARIOS Scenario Product Share Forecast
There are four basic issues to investigate when considering the marketing
environment for the industry.
Market Growth
Market Structure
Market/s Serviced
Customer & End User Factors
Market Growth (both short-term and medium term) by each Product and
Market Area is fully evaluated in this section, as is the historic market
data.
The Market Structure for the industry is very critical for
profitability. The nature of the market, the location of the Market-Place, the
customer base and the supplier structure is exhaustively covered in this
report.
Market/s Serviced is the term used to denote the function between the
product/s and services offered by the industry and the particular market sector
which the marketing effort reaches. The Market Serviced is the true market for
the industry in terms of product/s and services.
THE TRADING AREA
The Market analysis provides data in terms of the operational trading area
of the industry. This being the regions, countries or states which form the
effective competitive and market environment for the industry. Whether or not a
company operates in the various areas covered is immaterial as the effects of
the Market-Place exist nonetheless.
BASIS OF MARKET COVERAGE
Reports give coverage of all the Major Products and Markets supplied and
serviced by the industry. The reported Target Markets are those which are
perceived to be the most important area for the industry in the Medium and Long
Term.
In that these reports are conceived as Market & Corporate documents it is
felt important to concentrate only on those markets which represent the
corner-stones of the industry customer bases and not become involved in any
peripheral activities of the industry.
Market coverage is designed to encompass not only the existing markets for the
industry, but also areas of market expansion, product segmentation, parallel
markets, et al. By the same token the data excludes those market areas or
sectors which are unavailable to the industry for whatever technical or
commercial reasons.
MKT_DEFI.HTM MARKET DEFINITIONS
**** This report covers all the products or brands which were previous, are currently, or will potentially be in the future, important to the target Company.
Asset Sales: 10% of Assets
Scenarios
Asset Sales: 25% of Assets
Scenarios
Asset Sales: 5% of Assets
Scenarios
BASE MARKET VALUE
BASIS OF MARKET COVERAGE
Credit Extension &
Cost Reduction Scenarios
Long-Term Loan Scenarios
MARKET CASHFLOW SCENARIOS
ENVIRONMENT
MARKET CASHFLOW SCENARIOS
MARKET DATA NOTES
Market Growth
Market/s Serviced
New Capital Scenarios
PRODUCT SECTOR
Profit Improvements: Best
Scenarios
Profit Improvements: Worst
Scenarios
Short-Term Loan: 3%
Inflation Scenarios
Short-Term Loan: 6%
Inflation Scenarios
Short-Term Loan: 9% Inflation
Scenarios
Short-Term Loan: Base Scenarios
TERMS USED IN THIS REPORT
The Market Structure
TRADING AREA
VALUE TERMS AND VOLUME TERMS
MARKET CASHFLOW SCENARIOS
TERMS USED IN THIS REPORT
VALUE TERMS AND VOLUME TERMS
MARKET DATA NOTES
MARKET CASHFLOW SCENARIOS
ENVIRONMENT
Market Growth
The Market Structure
Market/s Serviced
TRADING AREA
BASIS OF MARKET COVERAGE
BASE MARKET VALUE
VALUE
PRODUCT SECTOR
New Capital Scenarios
Short-Term Loan: Base Scenarios
Short-Term Loan: 3%
Inflation Scenarios
Short-Term Loan: 6%
Inflation Scenarios
Short-Term Loan: 9%
Inflation Scenarios
Long-Term Loan Scenarios
Asset Sales: 5% of Assets
Scenarios
Asset Sales: 10% of Assets
Scenarios
Asset Sales: 25% of Assets
Scenarios
Profit Improvements: Worst
Scenarios
Profit Improvements: Best
Scenarios
Credit Extension &
Cost Reduction Scenarios