The Data Institute Acquisition Manual

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Volume 11

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ACQUISITION MANUAL for THE TARGET COMPANY

6
Corporate Development
7
Product Management
8
Overseas Development
9
Product Distribution & Service
10
Advertising + P.R.
16
New Technology Primers
17
Physical Process & Orders
18
Competition Analysis
19
Product Perceptions
20
Customer Perceptions
Financial
Industry
Markets
Products
Data Grids
World MDB
Research MDB
Product MDB
Corporate MDB
Reference MDB

Volume
11

 

Market Research Issues

Information goals have been set by the authors to provide all the necessary Market Research for the Acquisition Manual. This section of the manual will provide complete data on all the market research perspectives necessary for a full understanding of all the most important national market in which the Company operates.

Since the future performance and success of the Company is irrevocably linked to the market-place, the profitability of any acquisition attempt must first establish the long term future of the Company in market terms.

Substantial Market data is provided in both historic and forecast terms. The Company markets are analyzed by Product and by country for each year until the year 2028 and beyond.

Understanding the competitive and overall industry situation for the Company is important and is probed in great detail.

Essential data is given for each of the products groups which the Company currently supply or may possibly supply in the future. This data is produced for the base country and over time.

Surveys of all market aspects from the distribution channels through to the customer bases of the Company are provided in this section. The research includes company performance at various levels, the needs & perceptions of the distribution channels and customer base opinions. The data is complete and comprehensive.

MARKET RESEARCH CHAPTERS

Base Reference Country for the Company:

This report is produced from the standpoint of the business norms and perceptions in the target company's own country (i.e. Base Reference Country) and provides market, financial and industry data. These chapters use pictograms to identify the topic being covered and readers should consult the Legend page.
 



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Research Grids:

 

 

Market & Product Sector Data:

 

 

CURRENCY DATA:  The currency figures given in this report are in U.S. Dollars.
If the Windows Regional Settings on your computer is set to a non-U.S. setting then the currency symbol ($) may appear in the local currency (, , , etc.).
Either reset your Regional settings, or alternatively read all currency figures in this report as being U.S. Dollars (US$).

 Market Definitions

 

Product & Industry Sector Data:

 

 

CURRENCY DATA:  The currency figures given in this report are in U.S. Dollars.
If the Windows Regional Settings on your computer is set to a non-U.S. setting then the currency symbol ($) may appear in the local currency (, , , etc.).
Either reset your Regional settings, or alternatively read all currency figures in this report as being U.S. Dollars (US$).

 Market Definitions

 

Industry Sector Data:

 

 

CURRENCY DATA:  The currency figures given in this report are in U.S. Dollars.
If the Windows Regional Settings on your computer is set to a non-U.S. setting then the currency symbol ($) may appear in the local currency (, , , etc.).
Either reset your Regional settings, or alternatively read all currency figures in this report as being U.S. Dollars (US$).

Industry Definitions

 

Financial Data:

 

 

 

CURRENCY DATA:  The currency figures given in this report are in U.S. Dollars.
If the Windows Regional Settings on your computer is set to a non-U.S. setting then the currency symbol ($) may appear in the local currency (, , , etc.).
Either reset your Regional settings, or alternatively read all currency figures in this report as being U.S. Dollars (US$).

 Financial Definitions

 

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