WORLD REPORT 

INDUSTRY SPREADSHEETS 

COUNTRY

Industry Norms

Afghanistan

Industry Norms

Albania

Industry Norms

Algeria

Industry Norms

American Samoa

Industry Norms

Andorra

Industry Norms

Angola

Industry Norms

Antigua & Barbuda

Industry Norms

Argentina

Industry Norms

Armenia

Industry Norms

Aruba

Industry Norms

Australia

Industry Norms

Austria

Industry Norms

Azerbaijan

Industry Norms

Bahamas

Industry Norms

Bahrain

Industry Norms

Bangladesh

Industry Norms

Barbados

Industry Norms

Belarus

Industry Norms

Belgium

Industry Norms

Belize

Industry Norms

Benin

Industry Norms

Bermuda

Industry Norms

Bhutan

Industry Norms

Bolivia

Industry Norms

Bosnia & Herzegovina

Industry Norms

Botswana

Industry Norms

Brazil

Industry Norms

Brunei

Industry Norms

Bulgaria

Industry Norms

Burkina Faso

Industry Norms

Burma

Industry Norms

Burundi

Industry Norms

Cambodia

Industry Norms

Cameroon

Industry Norms

Canada

Industry Norms

Cape Verde

Industry Norms

Cayman Islands

Industry Norms

Central African Rep.

Industry Norms

Chad

Industry Norms

Chile

Industry Norms

China

Industry Norms

Colombia

Industry Norms

Comoros

Industry Norms

Costa Rica

Industry Norms

Cote d'Ivoire

Industry Norms

Croatia

Industry Norms

Cuba

Industry Norms

Cyprus

Industry Norms

Czech Republic

Industry Norms

Dem. Rep. of the Congo

Industry Norms

Denmark

Industry Norms

Djibouti

Industry Norms

Dominica

Industry Norms

Dominican Republic

Industry Norms

Ecuador

Industry Norms

Egypt

Industry Norms

El Salvador

Industry Norms

Equatorial Guinea

Industry Norms

Eritrea

Industry Norms

Estonia

Industry Norms

Ethiopia

Industry Norms

Faeroe Islands

Industry Norms

Fiji

Industry Norms

Finland

Industry Norms

France

Industry Norms

French Guiana

Industry Norms

French Polynesia

Industry Norms

Gabon

Industry Norms

Gambia

Industry Norms

Georgia

Industry Norms

Germany

Industry Norms

Ghana

Industry Norms

Greece

Industry Norms

Greenland

Industry Norms

Grenada

Industry Norms

Guadeloupe

Industry Norms

Guam

Industry Norms

Guatemala

Industry Norms

Guernsey

Industry Norms

Guinea

Industry Norms

Guinea-Bissau

Industry Norms

Guyana

Industry Norms

Haiti

Industry Norms

Honduras

Industry Norms

Hong Kong

Industry Norms

Hungary

Industry Norms

Iceland

Industry Norms

India

Industry Norms

Indonesia

Industry Norms

Iran

Industry Norms

Iraq

Industry Norms

Ireland

Industry Norms

Israel

Industry Norms

Italy

Industry Norms

Jamaica

Industry Norms

Japan

Industry Norms

Jersey

Industry Norms

Jordan

Industry Norms

Kazakhstan

Industry Norms

Kenya

Industry Norms

Kiribati

Industry Norms

Kuwait

Industry Norms

Kyrgyzstan

Industry Norms

Laos

Industry Norms

Latvia

Industry Norms

Lebanon

Industry Norms

Lesotho

Industry Norms

Liberia

Industry Norms

Libya

Industry Norms

Liechtenstein

Industry Norms

Lithuania

Industry Norms

Luxembourg

Industry Norms

Macau

Industry Norms

Macedonia

Industry Norms

Madagascar

Industry Norms

Malawi

Industry Norms

Malaysia

Industry Norms

Maldives

Industry Norms

Mali

Industry Norms

Malta

Industry Norms

Martinique

Industry Norms

Mauritania

Industry Norms

Mauritius

Industry Norms

Mayotte

Industry Norms

Mexico

Industry Norms

Micronesia

Industry Norms

Moldova

Industry Norms

Monaco

Industry Norms

Mongolia

Industry Norms

Morocco

Industry Norms

Mozambique

Industry Norms

Namibia

Industry Norms

Nepal

Industry Norms

Netherlands

Industry Norms

Netherlands Antilles

Industry Norms

New Caledonia

Industry Norms

New Zealand

Industry Norms

Nicaragua

Industry Norms

Niger

Industry Norms

Nigeria

Industry Norms

North  Korea

Industry Norms

Norway

Industry Norms

Oman

Industry Norms

Pakistan

Industry Norms

Panama

Industry Norms

Papua New Guinea

Industry Norms

Paraguay

Industry Norms

Peru

Industry Norms

Philippines

Industry Norms

Poland

Industry Norms

Portugal

Industry Norms

Puerto Rico

Industry Norms

Qatar

Industry Norms

Republic of the Congo

Industry Norms

Reunion

Industry Norms

Romania

Industry Norms

Russia

Industry Norms

Rwanda

Industry Norms

Saint Kitts and Nevis

Industry Norms

Saint Lucia

Industry Norms

St Vincent & Grenadines

Industry Norms

Samoa

Industry Norms

Sao Tome and Principe

Industry Norms

Saudi Arabia

Industry Norms

Senegal

Industry Norms

Serbia and Montenegro

Industry Norms

Seychelles

Industry Norms

Sierra Leone

Industry Norms

Singapore

Industry Norms

Slovakia

Industry Norms

Slovenia

Industry Norms

Solomon Islands

Industry Norms

Somalia

Industry Norms

South Africa

Industry Norms

South Korea

Industry Norms

Spain

Industry Norms

Sri Lanka

Industry Norms

Sudan

Industry Norms

Suriname

Industry Norms

Swaziland

Industry Norms

Sweden

Industry Norms

Switzerland

Industry Norms

Syria

Industry Norms

Taiwan

Industry Norms

Tajikistan

Industry Norms

Tanzania

Industry Norms

Thailand

Industry Norms

Togo

Industry Norms

Tonga

Industry Norms

Trinidad and Tobago

Industry Norms

Tunisia

Industry Norms

Turkey

Industry Norms

Turkmenistan

Industry Norms

Uganda

Industry Norms

Ukraine

Industry Norms

United Arab Emirates

Industry Norms

United Kingdom

Industry Norms

United States

Industry Norms

Uruguay

Industry Norms

Uzbekistan

Industry Norms

Vanuatu

Industry Norms

Venezuela

Industry Norms

Vietnam

Industry Norms

Virgin Islands

Industry Norms

Western Sahara

Industry Norms

Yemen

Industry Norms

Zambia

Industry Norms

Zimbabwe

Industry Norms

 

BASE REFERENCE FORECAST INDUSTRY SCENARIOS

BASE COUNTRY

This database provides the following Industry Scenarios which analyze the effects of various corporate, financial and marketing strategies on the evolution of the industry norms in the base Country. Clearly this data can also be applied to companies within the industry and to their own operational norms and those of their competitors. Please read the notes in the Industry Definitions page.

 

J01

MARKETING EXPENDITURE : Industry Norms

J02

NEW PRODUCT DEVELOPMENT : Industry Norms

J03

MARKET SEGMENTATION : Industry Norms

J04

NEW PLANT + EQUIPMENT INVESTMENT : Industry Norms

J05

NEW TECHNOLOGY INVESTMENT : Industry Norms

J06

DISTRIBUTION CHANNEL IMPROVEMENT : Industry Norms

J07

COST STRUCTURE IMPROVEMENT : Industry Norms

J08

SHORT-TERM PRICE CUTTING EFFECT : Industry Norms

J09

SHORT-TERM PRICE INCREASE EFFECT : Industry Norms

J10

QUALITY IMPROVEMENT : Industry Norms

J11

EXPORT SALES IMPROVEMENT : Industry Norms

J12

PERSONNEL + STAFF IMPROVEMENT : Industry Norms

J13

MARKETING EXPENDITURE INCREASE : + 2% : Industry Norms

J14

MARKETING EXPENDITURE INCREASE : + 4% : Industry Norms

J15

MARKETING EXPENDITURE INCREASE : + 6% : Industry Norms

J16

MARKETING EXPENDITURE INCREASE : + 8% : Industry Norms

J17

MARKETING EXPENDITURE INCREASE : +10% : Industry Norms

J18

MARKETING EXPENDITURE INCREASE : +12% : Industry Norms

J19

MARKETING EXPENDITURE DECREASE : - 2% : Industry Norms

J20

MARKETING EXPENDITURE DECREASE : - 4% : Industry Norms

J21

MARKETING EXPENDITURE DECREASE : - 6% : Industry Norms

J22

MARKETING EXPENDITURE DECREASE : - 8% : Industry Norms

J23

MARKETING EXPENDITURE DECREASE : -10% : Industry Norms

J24

MARKETING EXPENDITURE DECREASE : -12% : Industry Norms

J25

FIXED MARKETING COST OBJECTIVES : Industry Norms

J26

VARIABLE MARKETING COST OBJECTIVES : Industry Norms

J27

GENERAL MARKETING PROCESS COST OBJECTIVES : Industry Norms

J28

DISTRIBUTION & PRODUCT DELIVERY COST OBJECTIVES : Industry Norms

J29

ADMINISTRATIVE & GENERAL EXPENSE OBJECTIVES : Industry Norms

J30

SELLING COST OBJECTIVES : Industry Norms

J31

ADVERTISING COST OBJECTIVES : Industry Norms

J32

PROMOTIONAL & PRICING COST OBJECTIVES : Industry Norms

J33

RESEARCH & PRODUCT COST OBJECTIVES : Industry Norms

J34

MARKET SHARE BUILDING OBJECTIVES : Industry Norms

J35

MARKET SHARE HOLDING OBJECTIVES : Industry Norms

J36

MARKET SHARE HARVESTING OBJECTIVES : Industry Norms

J37

SALES COST IMPROVEMENT : Industry Norms

J38

LONG-TERM PRODUCT PRICE CUTTING : Industry Norms

J39

LONG-TERM PRODUCT PRICE INCREASE : Industry Norms

J40

PROMOTIONAL EXPENDITURE : Industry Norms

J41

TARGET MARKETS DEVELOPMENT : Industry Norms

J42

ORDER TAKING IMPROVEMENTS : Industry Norms

J43

PRODUCT POSITIONING : Industry Norms

J44

PRODUCT BRANDING + MULTI-BRANDING INVESTMENT : Industry Norms

J45

CUSTOMER / ORDER PROCESSING SYSTEMS INVESTMENT : Industry Norms

J46

SYSTEMS INVESTMENT : Industry Norms

J47

OVERSEAS DEVELOPMENT : Industry Norms

J48

SALES PERSONNEL + STAFF IMPROVEMENT : Industry Norms

J49

MATERIALS & ENERGY COST SCENARIOS : Industry Norms

J50

PAYROLL & STAFF COST SCENARIOS : Industry Norms

J51

ADMINISTRATION COST SCENARIOS : Industry Norms

J52

CAPITAL COST SCENARIOS : Industry Norms

J53

PLANT & EQUIPMENT COST SCENARIOS : Industry Norms

J54

SALES & MARKETING COST SCENARIOS : Industry Norms

J55

NEW PRODUCT & NEW TECHNOLOGY COST SCENARIOS : Industry Norms

J56

DEPRECIATION & CAPITALIZATION SCENARIOS : Industry Norms

J57

SHORT TERM BORROWING SCENARIOS : Industry Norms

J58

LONG TERM FINANCIAL SCENARIOS : Industry Norms

J59

FINANCIAL & DEBT SERVICING COST SCENARIOS : Industry Norms

J60

TRADING & OPERATING MARGINS & PROFITABILITY SCENARIOS : Industry Norms

J61

PROFIT IMPACT FROM MATERIALS COST REDUCTION : Industry Norms

J62

PROFIT IMPACT FROM PAYROLL COST REDUCTION : Industry Norms

J63

PROFIT IMPACT FROM PROCESS COST REDUCTION : Industry Norms

J64

PROFIT IMPACT FROM DISTRIBUTION COST REDUCTION : Industry Norms

J65

PROFIT IMPACT FROM CUSTOMER HANDLING COST REDUCTION : Industry Norms

J66

CAPITAL INVESTMENTS OPTIONS: PROCESS PLANT & EQUIPMENT : Industry Norms

J67

CAPITAL INVESTMENTS OPTIONS: PREMISES : Industry Norms

J68

CAPITAL INVESTMENTS OPTIONS: DISTRIBUTION / HANDLING : Industry Norms

J69

CAPITAL INVESTMENTS OPTIONS: CUSTOMER HANDLING SYSTEMS : Industry Norms

J70

PRODUCT COST IMPROVEMENTS : Industry Norms

J71

PRODUCT QUALITY IMPROVEMENT : Industry Norms

J72

CUSTOMER HANDLING IMPROVEMENTS : Industry Norms

J73

NEW EQUITY SCENARIOS : Industry Norms

J74

BANK BORROWING: BASE SCENARIOS : Industry Norms

J75

BANK BORROWING: 3% INFLATION SCENARIOS : Industry Norms

J76

BANK BORROWING: 6% INFLATION SCENARIOS : Industry Norms

J77

BANK BORROWING: 9% INFLATION SCENARIOS : Industry Norms

J78

BOND / DEBENTURES SCENARIOS : Industry Norms

J79

ASSET SALES: 5% OF ASSETS SCENARIOS : Industry Norms

J80

ASSET SALES: 10% OF ASSETS SCENARIOS : Industry Norms

J81

ASSET SALES: 25% OF ASSETS SCENARIOS : Industry Norms

J82

SELF GENERATED FUNDS: WORST SCENARIOS : Industry Norms

J83

SELF GENERATED FUNDS: BEST SCENARIOS : Industry Norms

J84

TRADING CREDIT EXTENSION & MARGIN REDUCTION SCENARIOS : Industry Norms

J85

NEW CAPITAL SCENARIOS : Industry Norms

J86

SHORT-TERM LOAN: BASE SCENARIOS : Industry Norms

J87

SHORT-TERM LOAN: 3% INFLATION SCENARIOS : Industry Norms

J88

SHORT-TERM LOAN: 6% INFLATION SCENARIOS : Industry Norms

J89

SHORT-TERM LOAN: 9% INFLATION SCENARIOS : Industry Norms

J90

LONG-TERM LOAN SCENARIOS : Industry Norms

J91

ASSET SALES: 5% OF ASSETS SCENARIOS : Industry Norms

J92

ASSET SALES: 10% OF ASSETS SCENARIOS : Industry Norms

J93

ASSET SALES: 25% OF ASSETS SCENARIOS : Industry Norms

J94

PROFIT IMPROVEMENTS: WORST SCENARIOS : Industry Norms

J95

PROFIT IMPROVEMENTS: BEST SCENARIOS : Industry Norms

J96

CREDIT EXTENSION & COST REDUCTION SCENARIOS : Industry Norms

 

CURRENCY DATA:  The currency figures given in this report are in U.S. Dollars. If the Windows Regional Settings on your computer is set to a non-U.S. setting then the currency symbol ($) may appear in the local currency (€, £, ¥, etc.). Either reset your Regional settings, or alternatively read all currency figures in this report as being U.S. Dollars (US$).