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COUNTRY

& TOWN

MARKET

REPORTS




This is an entry level product which provides users with commercial intelligence on markets and industry in a particular country, plus market, financial and industry data on each of the Towns and Cities in the country.


There are a large number of towns covered in these report for which overall market data is provided. Detailed market and product data is given for End User significant towns and for significant Product Launch towns. Detailed financial data is given for commercially significant towns and for significant Product Launch towns.


These reports are formatted to give both a narrative description of the various matters covered as well as provide readers with the ability to directly use the Chapters (via Microsoft Word or compatible word processors) to produce their own reports and documentation. Experienced users will be able to use the spreadsheet & databases to generate highly detailed narrative reports, charts and graphics - as well as sophisticated business and commercial forecasts & models. The databases are provided as both Excel spreadsheets & Access databases.


As an entry level product the narrative is necessarily illustrative in its terminology and seeks to provide a basic degree of business logic and theory which indicates the rational applied in the forecasting & modelling methodology.


The databases provided are specifically designed to provide users with a uniform and consistent numeric measure of both (normally) quantifiable values as well as conceptual factors which are (usually) only capable of qualification. Experienced users will know how to apply forecasting and modelling software to the numeric data provided to generate highly detailed and discrete business planning models. The databases provided in this report can be used directly with databases on other product, markets and industries in other countries. The databases are specifically designed to be transnational, currency neutral, inflation and purchasing parity adjusted, product parity and product equivalent adjusted, opportunity cost adjusted, and numerically compatible; they all can be linked or merged programmatically in business planning models to provide multi-national and multi-level analysis.



Country & Town Markets

Country & Town








COUNTRY & TOWN MARKET REPORT CONTENTS

The Country & Town Market Reports have the below data, including 63 chapters, plus Excel spreadsheets & Access databases.

 

 

Chapters

Pages

Volumes

Diagrams, Maps

& Illustrations

Spreadsheets

& Databases

63

c. 1150-3225

2 DVDs

c. 260

c. 6440-9660

Contents depends on the number of Towns and Cities in the Country

 

 

CHAPTERS

1

ADMINISTRATION

2

ADVERTISING

3

BUYERS – COMMERCIAL OPERATIONS

4

BUYERS – COMPETITORS

5

BUYERS – MAJOR CITY

6

BUYERS – PRODUCTS

7

BUYERS – TRADE CELL

8

COMPETITIVE INDUSTRY ANALYSIS

9

COMPETITOR ANALYSIS

10

COUNTRY FOCUS

11

DISTRIBUTION

12

FINANCIAL - BUSINESS DECISION SCENARIOS

13

FINANCIAL - CAPITAL COSTS FINANCIAL SCENARIOS

14

FINANCIAL - CASHFLOW OPTION SCENARIOS

15

FINANCIAL - COST STRUCTURE SCENARIOS

16

FINANCIAL - HISTORIC INDUSTRY BALANCE SHEET

17

FINANCIAL - HISTORIC MARKETING COSTS & MARGINS

18

FINANCIAL - INVESTMENT + COST REDUCTION SCENARIOS

19

FINANCIAL - MARKET CLIMATE SCENARIOS

20

FINANCIAL – MARKETING COSTS

21

FINANCIAL - MARKETING EXPENDITURE SCENARIOS

22

FINANCIAL – MARKETING MARGINS

23

FINANCIAL - STRATEGIC OPTIONS SCENARIOS

24

FINANCIAL - SURVIVAL SCENARIOS

25

FINANCIAL - TACTICAL OPTIONS SCENARIOS

26

GEOGRAPHIC DATA

27

INDUSTRY - NORMS

28

MAJOR CITY MARKET ANALYSIS

29

MARKET CAPITAL ACCESS SCENARIOS

30

MARKET CASHFLOW SCENARIOS

31

MARKET ECONOMIC CLIMATE SCENARIOS

32

MARKET INVESTMENT + COSTS SCENARIOS

33

MARKET MARKETING EXPENDITURE SCENARIOS

34

MARKET RISK SCENARIOS

35

MARKET STRATEGIC OPTION SCENARIOS

36

MARKET SURVIVAL OPTION SCENARIOS

37

MARKET TACTICAL OPTION SCENARIOS

38

MARKETING EXPENDITURE -v- MARKET SHARE

39

MARKETING STRATEGY DEVELOPMENT

40

MARKETS

41

OPERATIONAL ANALYSIS

42

OVERSEAS DEVELOPMENT

43

PERSONNEL MANAGEMENT

44

PHYSICAL DISTRIBUTION + CUSTOMER HANDLING

45

PRICING

46

PROCESS + ORDER HANDLING

47

PRODUCT ANALYSIS

48

PRODUCT DEVELOPMENT

49

PRODUCT MARKETING FACTORS

50

PRODUCT MIX

51

PRODUCT SUMMARY

52

PROFIT RISK SCENARIOS

53

PROMOTIONAL MIX

54

SALESFORCE DECISIONS

55

SALES PROMOTION

56

SURVEYS

57

TARGETS -  PRODUCT + MARKET

58

TECHNOLOGY

59

TRADE CELL ANALYSIS

60

URBAN COMPETITION

61

TOWNS - FINANCIAL

62

TOWNS - INDUSTRY

63

TOWNS - MARKET

COUNTRY & TOWNS

Market

Market
Forecast

Financial
Forecast

Financial
Margins

Historic
Financial

Historic
Costs

Industry
Norms

 Country Data

Market Forecast Forecast Forecast Historic Historic Norms

Data for each significant City & Town

Market Forecast Forecast Forecast Historic Historic Norms

The Data Caveat


The report databases are designed to give a common definition, unit of measure and quantification of markets in each country and each significant city or town within that country.


These reports rely on data collection at various levels of the product flow; this effectively means, the producer, the distribution channels and the end user or consumers at a country, and then a city or town level. This data is then correlated with any national and international statistical data produced by official agencies.


Unfortunately, product flow data gathering in some countries is difficult, and furthermore the official statistical data is both inaccurate and sparse. In such cases, in some countries, we have to flag a Data Caveat as a warning.


The countries marked * indicate a data caveat due to local survey conditions.

Country  & Townmore>


COUNTRY & TOWN REPORTS

Advertising
Agricultural
Apparel
Appliances
Automotive
Beverages
Business Services
Chemical
Computer - Electronic
Construction
Consumer Products
Contractors
Delivery - Storage
Education
Electrical
Electronics
Equipment
Fabricated Metal
Finance
Food
Footwear
Furniture
Glass
Health
Hotels - Catering
Industrial Supplies
Industries
Information Technology
Instruments
Insurance
Leather
Leisure
Machinery
Manufacturing
Media
Medical Equipment
Metal Fabrications
Metal Products
Metals
Mineral Products
Minerals
Organizations
Packaging
Paints - Pigments
Paper
Paper - Printing
Personal Services
Petroleum - Coal
Pharmaceutical
Plastic - Rubber
Printing
Professional
Publishing
Real Estate
Rental
Repairs
Retail
Retail - Apparel
Retail - Equipment
Retail - Food
Retail - Healthcare
Retail - Home - Garden
Retail - Specialists
Retail - Transport
Scientific - Technical
Services
Social
Telecoms
Textiles
Tobacco
Toiletries
Transport Equipment
Transportation
Travel
Utilities
Wholesale - Apparel
Wholesale - Consumables
Wholesale - Consumer
Wholesale - Durables
Wholesale - Equipment
Wholesale - Foodstuffs
Wholesale - Healthcare
Wholesale - Industrial
Wholesale - Machinery
Wholesale - Materials
Wholesale - Medical
Wholesale - Transport
Wood

Country & Town Reports

Country & Town Market Report have data for each of the following countries and each city within that country:


Hover over a country to see the Towns & Cities covered by the database.


Click on the country to see a list of the Towns & Cities.