BUSINESS PLAN  INTRODUCTION

This product provides users with the tools to produce a detailed Business Plan or Proposal which is based on specific commercial intelligence for the product market and industry in the countries and/or urban areas concerned.

There are four geographic configurations for this product, depending on the needs of the user:-

WORLD

COUNTRY

COUNTRY & TOWN

CITY or TOWN

Export Business Plan

National Business Plan

National & Regional
Business Plan

Individual City or Town Business Plan

The product is able to produce four levels of business planning and supporting documentation:-

Summary

Market Research

Base Data

Tactical & Strategic Modules

An Executive Summary which can be used as a Business Plan for a Board or committee budgeting presentation in a corporate situation, or as a Business Proposal when seeking to attract investment from banks, venture capitalists or other parties in entrepreneurial situations. This is a printed document (for which a template is provided) and it is completed by the user.

View the Summary document as a web page to get an overall idea of the format and then open it with Word (as a document) and complete the information necessary.

 

Documents which are designed to produce a range of function based and operational delineated plans for middle or operational managers.

This information is produced for internal consumption by managers and can be viewed on the company intranet or can be produced as printed manuals for which boilerplates (which are designed to be edited as necessary by the user) are provided.

The documents are also intended to be edited and refined by managers in order to produce detailed tactical and operational plans.

These chapters are also found as Word documents in the DOC folder and they can be edited and modified as necessary to provide customized reports.

Mirror ‘.htm’ files are also provided to allow users to produce a customized intranet site if required.

The base data, reference materials and resources provided are designed to be used (and customized as necessary by the user) in order to produce further business planning and logic. This includes the following:-

1. Market Research

2. Forecast Scenarios

3. Spreadsheet data (.xls)

4. Databases (.mdb)

5. Base data for long term forecasting and modelling.

6. Web files (.htm) which can be edited or  modified by the user.

7. Word files (.doc) which are boilerplates which can be edited or modified by the user.

8. Manuals which can be edited or modified by the user.

9. Reference data

10. Toolkit

This is an optional Add-in module.

 

 

 

 

 

The market research reports are formatted to give both a narrative description of the various matters covered as well as provide readers with the ability to directly use the Chapters (via Microsoft Word or compatible word processors) to produce their own reports and documentation.  Experienced users will be able to use the spreadsheet and databases to generate highly detailed narrative reports, charts and graphics - as well as sophisticated business and commercial forecasts and models. The databases are provided in both Excel spreadsheets and an Access database. Explanatory notes are provided as word processor documents or in PDF formats.

As an entry level product the narrative is necessarily illustrative in its terminology and seeks to provide a basic degree of business logic and theory which indicates the rational applied in the forecasting and modelling methodology.

The databases provided are specifically designed to provide users with a uniform and consistent numeric measure of both (normally) quantifiable values as well as conceptual factors which are (usually) only capable of qualification. Experienced users will know how to apply forecasting and modelling software to the numeric data provided to generate highly detailed and discrete business planning models. The databases provided in this report can be used directly with databases on other product, markets and industries in other countries. The databases are specifically designed to be trans-national, currency neutral, inflation and purchasing parity adjusted, product parity and product equivalent adjusted, opportunity cost adjusted, and numerically compatible; they all can be linked or merged programmatically in business planning models to provide multi-national and multi-level analysis.