01

ADMINISTRATION + CUSTOMER HANDLING

Administration & Customer Handling Objectives and Analysis

02

ADVERTISING STRATEGY

Advertising Strategy & Tactics Analysis and Evaluation

03

BUYER PROFILES

Decision Maker & Buyer Age & Social Profiles (Historic & Forecast data)

04

BUYER PROFILES - COMPETITORS

Comparative Competitor Decision Maker & Buyer Age & Social Profiles

05

BUYER PROFILES - OPERATIONS

Comparative Operational Decision Maker & Buyer Age & Social Profiles

06

BUYER PROFILES - PRODUCTS

Comparative Product Decision Maker & Buyer Age & Social Profiles

07

BUYER PROFILES - TRADE CELL

Trade Cell Comparative Decision Maker & Buyer Age & Social Profiles

08

COMPETITIVE FACTORS

Competitive Factors & Considerations Analysis & Evaluation

09

COMPETITIVE MARKET ANALYSIS

Competitive Market Environment and Standing Analysis & Evaluation

10

COMPETITIVE OPERATIONAL ANALYSIS

Competitive Operational Environment & Operations Standing

11

COMPETITIVE PRODUCT ANALYSIS

Competitive Product Environment and Standing Analysis & Evaluation

12

COMPETITIVE TRADE CELL ANALYSIS

Competitive Trade Cell Issues and Consideration Analysis

13

COMPETITOR ANALYSIS

Competitor Environment and Standing Analysis & Evaluation

14

COMPETITOR SURVEYS

Surveys of Buyers and End Users of Competitors

15

COUNTRY FOCUS

Country based complete Market Research data in summary

16

DISTRIBUTION + MARKETING CHANNELS

Distribution & Marketing Channels Analysis and Evaluation

17

FINANCIAL CAPITAL ACCESS SCENARIOS

13 Capital Accessibility scenarios*

18

FINANCIAL CASHFLOW SCENARIOS

series of 12 Cashflow derived Scenarios*

19

FINANCIAL COST STRUCTURE SCENARIOS

series of 12 Cost Structure scenarios*

20

FINANCIAL ECONOMIC CLIMATE SCENARIOS

11 Economic & Market Climate scenarios*

21

FINANCIAL INVESTMENT + COSTS SCENARIOS

12 Investment and Cost Critical scenarios*

22

FINANCIAL MARKETING EXPENDITURE SCENARIOS

14 Marketing Expenditure scenarios*

23

FINANCIAL BUSINESS SCENARIOS

series of 13 Business Decision scenarios*

24

FINANCIAL STRATEGIC OPTION SCENARIOS

14 potential Strategic scenarios*

25

FINANCIAL SURVIVAL OPTION SCENARIOS

14 Business Survival Option scenarios*

26

FINANCIAL TACTICAL SCENARIOS

14 potential Tactically derived scenarios*

27

GEOGRAPHY - MAJOR CITIES

Geographic Customer Base & Distribution & Employment in Major Cities

28

MARKET CAPITAL ACCESS SCENARIOS

Market Forecast for Products (13 Capital Accessibility scenarios)

29

MARKET CASHFLOW SCENARIOS

Market Forecast for all Products (12 Cashflow based Scenarios)

30

MARKET DATA

Historic & Forecast Market + Product data (Best / Median / Worst Scenarios)

31

MARKET ECONOMIC CLIMATE SCENARIOS

Market Forecast for all Products (11 Market Climate scenarios)

32

MARKET INVESTMENT + COSTS SCENARIOS

Market Forecast (Product) (12 Investment + Cost scenarios)

33

MARKET - MARKETING EXPENDITURE SCENARIOS

Market Forecast for Products (14 scenarios)

34

MARKET RISK

Market Scenarios (Forecast Market & Sales data for 50 Market scenarios)

35

MARKET SHARE + EXPENDITURE

Marketing Expenditure Effects on Market Share (15 Scenarios)

36

MARKET STRATEGIC OPTION SCENARIOS

Market Forecast for all Products (14 Strategic scenarios)

37

MARKET SURVIVAL OPTION SCENARIOS

Market Forecast for Products (14 Business Survival scenarios)

38

MARKET TACTICAL SCENARIOS

Market Forecast for all Products (14 potential Tactically derived scenarios)

39

MARKETING STRATEGY

Marketing Strategy Development Analysis and Evaluation

40

NEW TECHNOLOGY

New Technology Development and Adoption

41

OPERATIONS CELL SURVEYS

Surveys of Buyers and End Users of Operations

42

OVERSEAS DEVELOPMENT

Overseas Marketing Development Tactics & Decisions

43

PERSONNEL MANAGEMENT

Personnel and Staff Management Analysis & Evaluation

44

PHYSICAL DISTRIBUTION + CUSTOMER HANDLING

Physical Distribution & Customer Handling Logistics

45

PHYSICAL PROCESS + ORDER HANDLING

Physical Actions and Processes & Order / Customer Fulfilment

46

PRICING

Product Pricing Decisions and Objectives

47

PRODUCT + MARKET TARGETS

Product and Market Bases and Targets

48

PRODUCT DEVELOPMENT

Product Development and Evolution Strategies and Tactics

49

PRODUCT MARKETING

Product Marketing Factors and Issues

50

PRODUCT MIX

Product Strategy and Product Mix Analysis & Evaluation

51

PRODUCT SUMMARY

Complete Product Summary data for each Product within the Market

52

PRODUCT SURVEYS

Surveys of Buyers and End Users of Products

53

PROFIT RISK

Financial and Balance Sheet Scenarios and Forecasts (40 possible scenarios)

54

PROMOTIONAL MIX

Promotional and Selling Analysis and Evaluation

55

PURCHASE OF MATERIALS - SUPPLIES - SERVICES

Value of Purchases of Input Materials & Services

56

SALES FOCUS

Historic & Forecast Market Value Data for each Town within the Country

57

SALES PROMOTION

Sales Promotion and Performance Analysis & Evaluation

58

SALES FORCE DECISIONS

Sales force Analysis and Evaluation

59

STRATEGY

Full Strategic Analysis and Conclusions

60

SURVEYS

Surveys of Buyers and End Users

61

TOWN FOCUS

Market and Financial data for specific Town Businesses

62

TOWN START

Business Start-up data for specific Town Markets

63

TRADE CELL SURVEYS

Surveys of Buyers and End Users in the Trade Cell countries

64

VALUATION

Asset Valuation (comparison of Published balance sheets -v- Derived figures)

65

WORLD MARKETS

Economic and Demographic data for each country of the World