**** This report covers all
the products or brands which were previous, are currently,
or will potentially be in the future, important to
the target Company.
PRODUCT PARITY
The data provided is intended to allow users
to produce business plans and forecasting models across national and
statistically diverse boundaries and thus it is necessary to adopt a
standard product definition which can be then applied across national
borders. The product definition chosen is the U.S. government’s NAICS
product codes. See a fuller explanation.